The Business Bay area, where DAMAC Towers by Paramount Hotels & Resorts is located, is one of the most prestigious in Dubai. Excellent infrastructure facilities and famous landmarks are within close proximity to the towers, including Dubai World Trade Centre, Dubai International Financial Centre, Jumeirah Beach, The Dubai Mall and the Burj Khalifa. In addition, the Sheikh Zayed Road and Al Khail Road offer quick and easy access to the rest of the emirate.

Parents have the opportunity to enroll their toddlers at Hummingbird Nursery, and older children can go to Jumeirah English Speaking School. These facilities, as well as the Emirates Hospital Clinic and Business Bay Metro Station, can be reached within 10 minutes by car. By purchasing a property in DAMAC Towers by Paramount Hotels & Resorts Dubai, you will not only own a premium apartment with high standards of service from the luxury hotel chain; you will also earn an impressive rental income.

The Business Bay area has an ROI of up to 5%, which will allow the investor to fully recoup their expenses within 18-20 years. In Q3 2022, DAMAC Properties launched an exclusive residential development in collaboration with de GRISOGONO. Called Chic Tower, the ultra-luxury skyscraper offers chic studios and apartments with 1–2 bedroom layouts, in which the owners will be provided with full access to 7 baths, an outdoor gym, a Youth Fountain, swimming pools, party zones and much more.